TIME Lists Beyond Sausage as One of the Best Inventions of 2018
Considering the track record of Beyond Meat, even before trying Beyond Sausage I assumed—like many, that it would be a game-changer.
But to be listed on TIME Magazine’s Best Inventions of 2018 must be a next-level accomplishment for the company.
The list focuses on “50 innovations making the world better, smarter and even a little more fun,” and includes categories such as Accessibility, Food & Drink, Fashion & Beauty and Transportation & Travel.
Beyond Sausage is first in the Food & Drink category, titled ‘The Other Other White Meat‘. TIME reporter Alejandro De La Garza writes:
“In recent years, alternative beef—a.k.a. real-seeming burger patties made from plant oils and proteins—has started popping up on menus at restaurants from Bareburger to White Castle. Now Beyond Meat, the company behind the Beyond Burger, is experimenting with a different alternative-meat product: sausage.”
He adds:
“Its new Beyond Sausage ($9 for a pack of four) looks and tastes surprisingly close to the real thing. It’s also leaner, with 43% less total fat and 38% less saturated fat, and much more sustainable than actual meat. (By one estimate, the global livestock industry is responsible for nearly 20% of human-caused greenhouse gases.) Earlier this year, the company opened a second plant to meet demand.”
Leonardo DiCaprio seems to be correct in calling Beyond Meat, a company he has invested in, the #futureofprotein!
You can check out the full list of TIME’s 50 Best Inventions of 2018 here.